THE WHAT

Accountancy support for start-ups

Business Development

We’re not merely accountants.

We’re here to make a real difference to our clients. Delivering a high-quality, efficient compliance service is just part of that. Helping our clients to develop, improve and grow their business is the next natural step. Our Business Development offerings are practical and tangible services that create long term value for clients.

The Complimentary Client Review

As a valued client, you’ll receive at least one Complimentary Client Review (CCR). In fact, this is an annual event for a number of our clients. The CCR is an opportunity for you to set and review your goals and gives you clarity around the actions you need to take to achieve those goals. It also stimulates strategic discussion and identifies burning issues, opportunities and challenges so that you respond effectively. And of course, it’s an opportunity for our team to identify greater tax efficiencies and asset protection.

Business Planning

A great Business Planning process gets to the heart and soul of your business. Upon completion of pre-work we’ll have a greater understanding of your vision and core values in order to facilitate a four hour planning session to help you create a clear one page Business Plan.

The outcome of this service is to identify and prioritise goals, both short term and long term, create strategies to achieve your goals, enable you to review actual performance against targets and establish a 90 Day Action Plan to address immediate and critical issues.

Importantly, this process eliminates a factor that is all too common in business – procrastination.

The Organisational Review

Many businesses do not have absolute clarity around their team’s defined roles and responsibilities. This often results in owners wearing too many ‘hats’, meaning they have precious little time to spend in a strategic sense, or on high-level activities that create real value for the business.

An Organisational Review will help you to build a functional Organisation Chart, visually defining departments, functions, roles and responsibilities. We will help you to structure your business so that it is more sustainable, scalable, and, ultimately, saleable.

Financial Awareness Coaching

We’ll help you to understand your business better, enabling you to better manage your cashflow. Good management decisions rely on a sound understanding of the financial implications for your business. This service involves meeting with us every two months to discuss your financial results, culminating in you learning to produce and interpret your own customised financial reports on a monthly basis.

Quarterly Coaching

As a business owner you can at times feel alone and unsupported, spending little time working on your business and trapped in the day to day technical aspects. Our Quarterly Coaching service provides you with increased accountability and support so that you achieve the results you want from your business. The outcomes include increased profitability and cash flow, customised reporting templates to measure actual performance against forecasts and access to an expert sounding board to ensure you continue working towards your goals.

Proactive Accounting Meeting

If you’re keen to improve your business performance and financial results but don’t feel you are being supported enough by your current accountant – give us a call. We’ll arrange a complimentary Proactive Accounting Meeting to review your unique situation and discuss how we may be able to support you.

During the meeting we’ll identify your burning issues, opportunities and potential tax efficiencies, and establish goals and strategies to achieve them. We’ll also have a strategic discussion around the current and future direction of your entities.

Following the meeting, if required, we’ll prepare a proposal for services, with all costs priced upfront, whether this be strictly for Business Development work and / or compliance.

KPI Improvement Coaching

We’ve developed this service to enable business owners to understand the key drivers in their business. The better you understand your business, the easier it will be to increase your profits and free up cashflow.
First, we’ll help you establish what your key drivers are. These may be financial (e.g. gross profit margin), or non-financial (e.g. customer satisfaction ratings). We’ll teach you how to measure each KPI and set improvement targets. Once you’re confident measuring each KPI we’ll provide monthly coaching to help you implement a tactical plan focusing on the business processes and behavioural changes required to ensure improvement.

Investing a little time each week and making simple changes can dramatically improve your KPIs, thus positively impacting your business performance and personal life.

Core Values Development

Core Values are the essence of a company’s identity; they support the vision and shape the culture of an organisation. We’ve developed an effective service that allows you to create Core Values for your business – providing a great foundation and guide for the way your team interacts with clients and each other.
Attendees will complete pre-work to get thinking about their values and vision for the business so that everyone is prepared to gain maximum benefit from the 4 hour facilitated session. We’ll then guide you through our structured process to create up to five Core Values with definitions which will underpin the expectations of behaviour within your organisation.

Core Values will make leading and managing a team and client expectations a lot easier. When your team live and breathe your Core Values you’re more likely to achieve your business goals. As Peter Drucker once said – ‘Culture eats strategy for breakfast.’

Value Based Selling

Many business owners are very good at what they do but have never had formal sales training. Can you easily articulate the value of your product or service to your customers?

Our Values Based Selling service is designed help you improve your sales processes and increase productivity, efficiency and profit. It will enable you to give price certainty, confidently handle changes in work scope and eliminate fee surprises for you and your clients.

This coaching service will build your knowledge, focusing on powerful sales techniques, writing effective proposals, and defining Terms of Trade. We’ll also help you to create and implement an ongoing Sales Action Plan. Value Based Selling encourages a return that is proportionate to the value you’re providing clients, freeing up time for you to concentrate on other revenue generating activities.

Succession Planning

Succession Planning helps you clarify what you want for the future (taking into account business, personal and family expectations) and define the steps required to turn that vision into a reality. At least 3 – 5 years is the ideal timeframe to make sustainable improvements; basically the more time you have for planning and implementation the better.

We’ll begin the half-day Succession Planning session with a presentation providing an overview of important considerations, succession options and processes relevant to your business.  We will then work with you to define your succession timeline and identify your ideal succession scenario, opportunities to improve your business value and vulnerabilities you need to manage, documenting them in a robust Succession Plan. 

We’ll then set 12 month goals and quarterly goals and actions to achieve these.  As a result, you’ll have a roadmap to guide decision making and ensure your business is in the best position to achieve maximum return on your hard work and investment.

Cashflow Management

Cashflow planning is best practice in any business and critical to survival and growth. Our Cashflow Management service is designed to help you improve your Cash Conversion Cycle and maximise your cashflow.  It will allow you to predict large cash outflows and respond to changes in your business. 

Managing cashflow is all about your business processes.  After preparing a Cashflow Forecast we’ll conduct a thorough review of your processes and identify any potential causes of poor cashflow so that we can treat the underlying issues.   

We’ll meet with you on a quarterly basis to monitor, analyse and adjust your key cashflow drivers.  Acting as your accountability coach, we’ll help you set annual goals and devise a 90 Day Action Plan to ensure you implement improvement strategies for maximum results.

Cashflow Management seminar

Making a great profit in your business is one thing, but that’s not much comfort to you if your cashflow is bad and what’s left in your bank account does not relate to your business profits.

Join us for this 90 minute seminar where you’ll learn the different between profit and cash surplus, learn how the working capital cycle works, establish your Cash Conversion Cycle, identify the causes of poor cashflow in your business, and understand the process changes that improve your cashflow.

7 Ways to Grow Your Business seminar

This 90 minute seminar covers the seven most powerful ways to improve your business profitability. We’ll help you identify ways to maximise business efficiency, improve profit and cashflow and gain clarity on how to better lead and manage your business.

Take time out from working in your business to look at your business in a new light. Challenge yourself to set a clear roadmap for your business so that you achieve your business and personal goals.

Register your interest for our next Seven Ways event today and get ready to adopt the mindset to succeed in this changing business landscape.

These are powerful Business Development services that provide immense value and clarity.

Contact us today for your annual Complimentary Client Review…

TESTIMONIALS
  • Having three salons to run is a constant challenge but this is made easier by the support I receive from Paul and his team. A professional and nurturing accountant that I believe every successful business needs.

    - Leah Brathwaite, Aruba Blu

  • We were recommended to Paul by Barclay’s Bank. It was the best decision we made to move across to Paul and his team. He is so pro-active and hands on helping us, we wouldn’t be in the great position we are in now if it wasn’t for all his help and support.

    - Becky Harrison, Boscastle Spar

  • Our position has been completely vindicated thanks entirely to your knowledge, and your unshakable desire to stick to your principles, all of which is a measure of your integrity, something for which I am immensely grateful.

    - Henry from Bodmin

  • I can’t imagine that anyone would not come away from your Wally Seminar evening inspired, motivated and energised to make a difference to their business.

    - Luke from Barlborough

  • It was a no-brainer to ask Cornish Accounting to get involved when we started building our business. It is one of the soundest business decisions we have ever made.

    - Joe from Exeter